by Doug Stewart on August 10, 2010
Large businesses build brands through repetition and consistency. Commercials are repeated. Stores look the same. Packages look like the “brand.” People know what they’ll get with a brand. People trust the brand. On the other hand small businesses are built on personal relationships and word of mouth. Regus, a provider of workplace solutions with over [...]
by Doug Stewart on July 22, 2010
Listen to this interview and you’ll find out how small town businesses are growing using YouTube, Facebook, Twitter and more. Key points you’ll learn: How a linen rental service is using YouTube to grow their business Find out about a trade show promotion that drove booth visitors to the company website How to use video to promote [...]
by Doug Stewart on July 15, 2010
Listen and you’ll find out how independent retailers are growing their businesses on the web and off. Key points you’ll learn: How to use video for your small business How to use free tools to market your business online What smart small businesses are doing right online now Click on the arrow below to listen: Or to download [...]
by Doug Stewart on July 11, 2010
The other day I was asked to review Bob Phibbs’ new book, The Retail Doctor’s Guide to Growing Your Business: A Step-by-Step Approach to Quickly Diagnose, Treat, and Cure.The people promoting the book sent me a copy to read. Of course I’m looking at this book from a different angle than others who will review [...]
by Doug Stewart on July 8, 2010
In this interview you’ll find out how Mandy Vavrinak, a PR professional, helps small businesses get press coverage. Key points you’ll learn: How to get reporters to listen to you How a start-up grew to the point that their subscriber base was so large that a news station acquired them within 2 years How an author successfully marketed their book [...]
by Doug Stewart on June 24, 2010
One of my clients runs four paint stores in the Dallas area. Friday he sent me this e-mail: You probably know that I like things simple and easy to work with when it comes to our website. Lord knows I’ve been using the same Frontpage website software since the 90′s. Well, it’s time to make a change. Our [...]
by Doug Stewart on June 10, 2010
The checklist below is for small business owners who want more leads and new clients from their website. If you want something other than more business from your website, this isn’t for you. But if you’re a business owner focused on growth, you’ll want to print this checklist. Then use it. I guarantee you’ll be [...]
by Doug Stewart on May 11, 2010
Yesterday I met with Mandy Vavrinak. Mandy owns Crossroads Communications. The reason for our meeting? We wanted to find out if our two companies could help each other grow. Both of our businesses help small business owners grow their business. Mandy is very active in social media. She Tweets. She’s on Facebook. She blogs. She’s a [...]