From the category archives:

Create a buzz for your small business

Listen to this interview with Cheryl Lawson, an event planner and social media consultant, and you’ll find out how small business owners can create events to meet Facebook, LinkedIn, and Twitter contacts face-to-face. Key points you’ll learn: How to use events and social media for better lead generation How to use events to reach large corporate prospects How [...]

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Large businesses build brands through repetition and consistency. Commercials are repeated. Stores look the same. Packages look like the “brand.” People know what they’ll get with a brand. People trust the brand. On the other hand small businesses are built on personal relationships and word of mouth. Regus, a provider of workplace solutions with over [...]

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Listen to this interview and you’ll find out how small town businesses are growing using YouTube, Facebook, Twitter and more. Key points you’ll learn: How a linen rental service is using YouTube to grow their business Find out about a trade show promotion that drove booth visitors to the company website How to use video to promote [...]

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In this interview you’ll find out how Mandy Vavrinak, a PR professional, helps small businesses get press coverage. Key points you’ll learn: How to get reporters to listen to you How a start-up grew to the point that their subscriber base was so large that a news station acquired them within 2 years  How an author successfully marketed their book [...]

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One of my clients runs four paint stores in the Dallas area. Friday he sent me this e-mail: You probably know that I like things simple and easy to work with when it comes to our website.  Lord knows I’ve been using the same Frontpage website software since the 90′s.  Well, it’s time to make a change. Our [...]

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Image by Titanas via Flickr If you’ve been reading this blog for awhile you know that I also write for The Bloggers’ Bulletin. The other day I wrote 10 Traffic Building Plugins for WordPress. If you’re a small business owner and you’ve started blogging, this article will help you.    There are so many WordPress plugins available, it [...]

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After reading, What Small Business Owners Need to Grow their Business in Today’s World, Site Tech asked: “Wow! Where to start. I actually have three segments of my business that all tie together in my grand plan of things. The problem is I don’t know exactly where to start. I have checked and rechecked and rechecked and [...]

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Yesterday I met with Mandy Vavrinak. Mandy owns Crossroads Communications. The reason for our meeting? We wanted to find out if our two companies could help each other grow.  Both of our businesses help small business owners grow their business. Mandy is very active in social media. She Tweets. She’s on Facebook.  She blogs. She’s a [...]

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Find out how Erin Conrad, a professional photographer, grows her business armed with only a blog and no budget.  Key points you’ll learn from this interview: How Erin gets new clients without worrying about competitors’ prices How Erin gets repeat business Why Erin doesn’t have to use traditional selling tactics to “close” the sale Click on the arrow [...]

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Important comments about getting in Google Real-Time or Live Search results: 1 – Google’s real-time search features regional/local Twitter users 2 – Some Twitter users featured in Google’s live search had less than 100 followers 3 – Twitter user’s featured actively tweeted. They usually had over 200 tweets Leave a comment if you found this video helpful or [...]

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