Power To Fight The Big Boys. Doug Stewart's blog
Helping Small Businesses Dominate the Web
From the category archives:
Pay per click is undoubtedly THE advertising breakthrough of the 21st century. For the first time in history, you only show your ad to people already interested in what you’ve got to offer. And you only pay when they visit your “store” But because the search engines charge advertisers less money for truly relevant ads [...]
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I just got off the phone with a client. Their Google Adwords had 180 clicks last week and only 1 converted into a lead. They usually get several leads every week from their pay-per-click ads. What happened? Did the landscape change? We did a search on Google for one of our main keywords. Their pay-per-click [...]
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DOES IT MEAN . . . When someone goes to a search engine and types in your product or service, they find you? Or if they type in something related to your product or service, they find you? DOES IT MEAN . . . Before a potential customer knows exactly what they want — once [...]
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“Success is nothing more than a few simple disciplines, practiced every day; while failure is simply a few errors in judgment, repeated every day. It is the accumulative weight of our disciplines and our judgments that leads us to either fortune or failure.” – Jim Rohn Before starting my business in 1999, I was a [...]
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A lot of good, strong small businesses were started before this new fangled internet thang. They’re owned by good family people. They’re owned by good members of the community. These people grew their business in their hometown. They worked to help their hometown be a better place. They did it because “that’s what you’re supposed [...]
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